The next step is increase visitors to the blog, and also optimize your AdSense ads on the blog, so lots of clicking.
Well, in this post, I will tell you how to increase Google AdSense CTR.
What is CTR?
CTR (Click Through Rate) is the percentage of the number of ads click, out of a total display/ad impressions.For example if ads on your blog is viewed 1000 times and there are 10 people who click on ads, that means you get a CTR of 1%.
How to increase Google AdSense CTR?
Below are some things you can do to increase Google AdSense CTR :1. Use a template that is simple and not too many colors
Try to use the theme or blog template, which has a simple layout and also not too much color.Why... ? Because the blog that is simple and not too many knick-knacks will make your ads can appear more prominent and will more easily attract the attention of visitors to click.
2. Don't install too many widgets
Even though your blog using a simple template or theme, but if you put up too many widget, it will be useless.Remove the widget that is not too important, for example, a calendar widget or widget blog stats, etc. The fewer widgets installed will get better. The reason is same as point number one.
3. Use the theme/template that is not too wide
Blog design that is too wide will make the visitor's eye should move to the right and to the left to read the content on the blog. Because his eyes tired, finally could not see the ads because they do not focus.Well, if the design blog narrow, it will make the visitor's eyes focused on the middle and will make the ads more easily draw the eye. In the end the visitors itching wanted to click on the ads.
4. Use the responsive design
Now, more Internet users use mobile devices than desktop. That means to have a responsive blog is a must.Moreover, Google AdSense now provide advertisements with types Responsive.
5. Use the recommended ad size
Google AdSense provides a fair amount of ad sizes to choose from, but you also can create your own ad sizes. But there are only few ad sizes that have a good CTR performance.Generally, the larger the size of the ad, then the higher the CTR values. The reason it is certain, because the larger ads will be more easily seen by visitors.
6. Place Ad in the right place
Even though you have selected the right ad sizes, but if their ad placement is wrong, then it could certainly not be effective.Below are recommendations ad placement in order to get a high CTR :
- Under the title of the posting, size 300 × 250 or 336 × 280
- In the middle of the posting, Responsive size, 300 × 250 or 336x280
- Under posting, size 300 × 250 or 336 × 280
- In the sidebar, size 300 × 600, 300 × 250, or 160 × 600
- In the header, Responsive size, or 728x90
7. Use a combination of ad types of images, text, and link units
Google AdSense provides three types of advertising, namely advertising the type of image, text and link units. Use a combination of all three, so the ads that appear to be more varied.8. Reduce the number of ads
One other way that can be done to increase Google AdSense CTR is reducing the number of ads that are attached.Simply attach the ads in locations that get high CTR values. For example under the post title or in the middle of the post.
9. Do not mix AdSense ads with other ads
Google AdSense itself does not prohibit to mix AdSense ads with ads from other programs. But it would be better not to mix it up.10. Increase your blog visitors
The latter may not how to increase CTR, but how else, if you applied the way from 1 to 9 but still lower CTR ad, then the easiest solution is to increase visitors to the blog.Closer...
I think that's all I can share this time. Don't forget to do your own experiment, because every blog is different.If you have any other way, please share in the comments box.
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